Hip-hop star Eve has teamed up with PETA to feature in its Every Hound Needs a Hero campaign, which aims to highlight the importance of treating dogs like members of the family and not leaving them chained up outside in cold weather.

The campaign, which coincides with Unchain a Dog Month, is set to run on billboards in several cities across the US, and Eve commented 'Keeping your dog outside doesn’t make you tough or cool - it just makes you a bully. Please, let your dog live indoors as part of the family. And if you see a chained dog, speak up. Because if not you, then who?'.